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When you need the warmth, breathability and lightness of down but you need it to perform in the wet, you need PrimaLoft® insulation.

WHAT IS PRIMALOFT® TECHNOLOGY?

Originally designed for the US military, PrimaLoft® insulation is permanently water-resistant. It retains its insulating and lightweight properties for warmth and comfort, even when wet. This is the best synthetic insulation available. It has thermal efficiency equal to goose down and unmatched breathability to keep you ventilated in the most challenging of climates.

PrimaLoft® insulation uses special fibres to trap heat leaving the body in a collection of air pockets. When other fabrics get wet the air pockets will disappear along with the insulating capabilities. PrimaLoft® was designed to be water-resistant however, allowing the air pockets to survive and retain their insulation.

THE BENEFITS OF PRIMALOFT® INSULATION

  1. Incredible warmth-to-weight with no bulk
  2. Permanent water-resistance
  3. Breathability
  4. Highly compressible and packable
  5. Lightweight
  6. Superior softness
  7. Dries 4x faster than untreated down

WHAT IS PRIMALOFT® BLACK INSULATION ECO?

PrimaLoft® Black insulation eco provides lightweight warmth and softness and is made from at least 60% post-consumer recycled materials.

WHAT IS PRIMALOFT® GOLD DOWN BLEND?

PrimaLoft® Gold Insulation Down Blend is the highest performing PrimaLoft® available.

Offering an extra layer of insulation, it allows you to stay dry and comfortable in even the harshest conditions. Created from a blend of PrimaLoft® insulation, PrimaLoft® Gold is a responsibly sourced water-repellent goose down. This blend delivers warmth equivalent to 750 fill power goose down, still retaining 95% of its warmth when wet. Breathable, super-lightweight and with ultra-fine fibres, PrimaLoft® Gold offers incredible softness.

WHAT IS PRIMALOFT® SILVER ECO?

PrimaLoft® Silver insulation is built with two different sized fibres. Retaining 85% of insulation, the technology offers incredible thermal efficiency. The fibres used provide reliable insulation with easy packability, making it a perfect option for travelling or hiking.

PrimaLoft® Silver Eco prides itself on being environmentally friendly. Made from at least 60% recycled content, it offers the same insulation qualities as alternative technologies in the range. Providing warmth without bulk, the fabric’s heat is huge compared to its weight, allowing comfort and flexibility for the wearer, as well as being water-resistant.

WHAT IS PRIMALOFT® GOLD DOWN BLEND?

PrimaLoft® Gold Insulation Down Blend is the highest performing PrimaLoft® available.

Offering an extra layer of insulation, it allows you to stay dry and comfortable in even the harshest conditions. Created from a blend of PrimaLoft® insulation, PrimaLoft® Gold is a responsibly sourced water-repellent goose down. This blend delivers warmth equivalent to 750 fill power goose down, still retaining 95% of its warmth when wet. Breathable, super-lightweight and with ultra-fine fibres, PrimaLoft® Gold offers incredible softness.

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